How to ask for testimonials without feeling weird
The easiest ask is a draft-for-edit: you write 2–3 sentences; the client rewrites or rejects.
Ask only after a clear win. Offer anonymity if brand approvals are hard. Never invent quotes.
For case studies, get written permission before using company names, metrics, or logos.
The DeskOps Testimonial Kit includes scripts, permission emails, and a case-study workflow.